Now it is "Snow, Smoke, and Mirrors"

The transfer of Tony Snow to the White House from Fox is a clear indication that this administration is still depending on Propaganda to sway public opinion, instead of straight talk. His being selected sent the media all-a-twitter; a bunch of simpering fools if you ask me. The administration is using one of the oldest propaganda tactics around--the pseudo critic to represent them. So Tony Snow made a few criticisms of Bush--in Snow's own words he admires GW Bush, so a few criticisms is not going to give him credibility to the public.
If Bush wants to increase his popularity he might try staying behind his desk in the White House, do some reading and thinking about what is going on in the government, country, and the world; and come up with some sound decisions--one's that benefit the people of this country (not the "people" he represents--corporations and the wealthy). As it is he is dashing all over the country chasing the "holy grail" of public opinion and getting further and further away from finding it.